Posts Tagged ‘Berardi’

business ontology (or why Xmas gets you fired)

Tuesday, December 29th, 2009

Google gives me this image when searching for 'wage slavery' //

A few days ago I was throwing down some conversation in a noisy bar with a colleague (and friend) whom I hadn’t seen in awhile. Besides being able to only interpret every fourth word or so due to a completely distracting mashup mix blaring on the system whilst downing a good number of beers, the question came up as to what I was reading, and I showed TH a copy of Precarious Rhapsody by Franco “Bifo” Berardi — a work of autonomist theory from the Italian camp. The reason I was reading this, I explained, was because it engaged me, enraptured me, and for good reason — every line appeared as a reflection of my own fractured experience, not only in the past year working the shop floor, but in my life of working within realms aptly described under the banner of cognitive labour. I had gone from being a wordsmith and arts worker to a member of the shop floor precariat, in short from one precarious realm to another, from a realm where 110% of the brain is owned (insofar as one’s future cognitive production is pre-owned) to a position in which the brain is not only disowned, but actively discouraged in its use, with the menial task of one’s labour, however useless or counterproductive, the only toil to be done. While working the shop floor, I also observed the incredible ineptitude of business management, as it sweated the small stuff, missed the bigger picture, accepted mediocrity from itself while demanding 24/7 availability from the minimum wagers. In short, working the floor demonstrated quite precisely the management-induced toxic atmosphere of insecurity, resulting in seasonal turnover, inexperienced decision-making, and overall bad biz.

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